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Exclamation Buy Cheapest Android & ios App Installs.
Posted by: steamseo - 02-21-2018, 12:21 PM - Forum: Downloads - No Replies

STEAMSEO is a self-service mobile advertising platform that creates, manages and measures mobile ad campaigns by using a genius artificial intelligence and machine learning.

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4.Launch Campaign: Start driving growth with steamseo. After that, you can monitor the ad performance by exporting daily, weekly, monthly reports that show in-app events and app store metrics so that optimize your ads by finding the most profitable customers and channels at the lowest costs.

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  MadMobile-APK installs/Android Download traffic monetization. Auto-SDK and Smartlinks
Posted by: madmobile - 02-12-2018, 02:09 PM - Forum: Advertising - Replies (1)

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  ASO in 9 tips
Posted by: Appmanta - 02-09-2018, 05:52 AM - Forum: Downloads - Replies (1)

There are approximately 1.3 million Android apps in the Google Play store and 1.2 million apps in Apple’s App Store, used by nearly two billion smart phone users worldwide.

These are enormous and staggering numbers, especially if you’re a developer trying to get your app noticed. How do you stand out in a crowded field of competitors? And perhaps more importantly, how do you get your app to rank high in an app store search?
App Store Optimization to the rescue
Just like internet marketers use search engine optimization, or SEO, to get their webpages ranked high in Google’s search results, app developers must use app store optimization, or ASO, techniques to get their app at the top of app store search results.
Unfortunately, the true algorithms for ranking in both Apple’s App Store and the Google Play store for Android apps, just like the true algorithm for SEO, are not actually known.
However, we do know that certain things affect rankings more than others.
By taking advantage of this knowledge, your app could rank higher, be seen by more people, and be more successful.
Here are nine steps you’ll want to take to improve your ASO in both the Apple App Store and Google Play.
1. Start With a Descriptive Title
What’s in a name? Plenty, especially when you’re talking about the name of your app and ASO.
A good name not only identifies what your app does to prospective users, but it can also improve your rankings.
In fact, including a keyword or two in your app’s title can help you rank at least 10% higherthan not including one. Of course, both the Apple App Store and Google Play handle titles and keywords differently, so how you approach your title should depend on if you’re marketing to Apple or Android users.
The Apple App Store
The Apple App Store gives you 255 characters for your title. So, while a short, pithy title can help with your branding efforts, it will do you no favours if you’re trying to boost your Apple ASO.
Take the time to come up with a creative title that is unique, descriptive, and keyword rich; it’s not a bad idea to create a title and then a subtitle with your keywords. Doing so will help you both establish market share and improve your ranking.
The Google Play Store
Titles are handled a bit differently in the Google Play store. There, you get a paltry 30 characters for your title, so you have to be extremely concise.
However, you don’t have to be as concerned about keywords in the title with Android apps; for Google Play, the keywords should go in the description, as we explain in step two.
2. Use Keywords Wisely
Just like with app titles, how you should handle app keywords differs from the Apple App Store to Google Play.
With Apple, you get only 100 characters for all of your keywords, so obviously, you need to choose wisely; it should go without saying that you should get as close to this 100 character limit as you possibly can.
With Google Play, though, there is no specific keyword field. However, the app description is searchable, and you have a comfortable 4000 characters to work with.
For the best ASO, you’ll want to put your most important keywords in your description five times.
Keyword Research
Before you actually publish your app with the keywords you have selected, though, you will want to do some research to learn about the traffic, difficulty, and demand for those keywords, as well as how many apps are already using it.
Keywords with high traffic and a low to moderate number of apps will be best for your ASO.
It’s also a good idea to take a look at what the top apps are for each keyword to get an idea of what people are looking for when they search for that term. If your app does something completely different than the top apps for that keyword, you may not have as much interest as you’d like. Tools like Appmanta can help you evaluate your keywords and much more. We’ll discuss more tools in step #8.
Finally, here are a few other tips to help you pick the best keywords for your app:

  • Try to put your top keyword in your app name.

  • Use words rather than phrases, unless a phrase is an absolutely integral keyword (such as “tug of war”).

  • When researching keywords, look at singular versus plural and choose the one with the best numbers.

  • Try to avoid using conjunctions and prepositions as keywords.

  • Use commas rather than spaces to separate keywords.

  • Use digits instead of spelling out numbers.
3. Describe Your App Well
For both Apple and Android apps, your app description is like your landing page. If you’ve brought your potential buyer this far, you want to be able to close the deal and make the sale.
Start by assuming that users know very little about your app besides, its name, and then think in terms of bullet points:

  • What does your app do?

  • What problem does it solve?

  • How will it make the buyer’s life easier?

  • And, of course, why is it worth the price?
Be persuasive yet pithy, saving the more extensive write-up and how-to for your app’s website.
And, as we mentioned in step two, you’ll want to pay extra attention to keywords for your Google Play description.
Visually, you’ll want to include useful screenshots that look appealing in your app description. These should showcase the key parts of your app, making it look approachable to encourage downloads and, in turn, boost ranking.
4. Pick the Right Category
Placing your app in the proper category on both the Apple App Store and on Google Play is not only helpful for users who are browsing apps by category, but it is also a “best white hat ASO practise”.
If you feel like your app fits into more than one category, there are a 3 ways to approach your problem:

  1. First, and most obviously, you’ll want to pick the category that describes your app best.

  2. Next, it’s a good idea to check out just how many apps are in each category; choosing the least competitive category gives your app a better chance of ranking closer to the top.

  3. Finally, look at the estimated app worth (EAW) of the apps near the top of those categories. Put your app in the one with the lower numbers may be to your advantage as well.
It’s also important to remember that putting your app in a category that’s blatantly wrong can lead to trouble.
Apple reviews apps before publishing them to the App Store, and sticking your app in the absolute wrong category for ASO purposes will probably mean a reject stamp.
As for Google Play, users can report violations for review, and if you’ve got a major error like a sports app in the Medical category, it’s only a matter of time before someone points that out.
5. Focus on Icon Design
There’s a direct correlation between downloads and ranking: the more downloads your app has, the higher it’s ranked.
And, since it’s been demonstrated that icon design plays a significant role in how many downloads an app gets, it definitely pays to spend some time and energy coming up with a great one.
You can argue all you want about the injustice of judging a book by its cover (or an app by its icon), but at the end of the day, that’s exactly what a lot of people do.
Simply put, your app’s icon should be engaging, eye catching, and not too similar to others.
Of course, that’s easier said than done, which is why it is worth the investment to bring in a trusted and experienced designer to develop a few icon options. Try to choose the one that is most visually appealing and most representative of what the app actually does.
Remember, if browsers are drawn to your app icon through simple browsing, they’ll take a look and may decide to download it. Make sure you’re staying on the safer side in regards of explicit content though.
6. Encourage Positive Reviews
Positive ratings and reviews, both in terms of quality and quantity, have a huge impact on ASO, so it’s in your best interest to get as many as you can.
Of course, they need to be honest reviews from people who have actually downloaded the app.
You can encourage users you know through word of mouth to leave a good review of your app on the App Store or Google Play, but there are other ways to go about doing this.
You might send a push notification to encourage users to review your app (as long as you’ve gotten permission to send push notifications).
You can also have an in-app pop-up notification asking the user to leave a good review if he or she liked it. Mobiloud includes this features in your apps for you and the results are encouraging, with a 4.5 average rating for Mobiloud customer apps.
Maybe have the notification appear after a certain number of times the app has been opened; if a user is opening the app frequently, chances are that they like it and will put in a good review.
7. For Android Apps, Use Google+
If your app is in the Google Play store, it’s a good idea to use the Google Plug-in to make a Google+ profile.
The more pluses you get in Google+, the higher your visibility and ranking in the store. Although G+ didn’t get as much traction as, say, Facebook, Google Play and Google+ are both Google products, so the connection between the two is probably inevitable, as long as G+ is here to stay.
8. Bring in the Analytical Big Guns
Just like Google Analytics for web page marketing, there are a number of powerful app store analytics tools that are designed to help you market your app, see where your app stands in relation to the competition, and boost your store ranking.
Just to name a few, there are:

  • AppAnnie,

  • Sensor Tower,

  • MoviledevHQ,

  • AppRankCorner,

  • Appstatics,

  • Appnique,

  • APPlyzer,

  • and a number of others.
These are helpful because they give you hard data about all sorts of measurements related to your app. They can show you what you’re doing wrong in marketing your app, what you could be doing right to improve your app’s ASO, and much more.
9. Re-evaluate Regularly
If it’s been a few weeks, and you’re not pleased with your app’s ranking, it’s time to take a look at your data, make some assessments, and change some things around:

  1. Maybe the keywords aren’t right.

  2. Maybe the description isn’t persuasive enough.

  3. Maybe it’s in the wrong category.

  4. Maybe the icon needs some fine tuning.
All of these things and more can be improved upon to get higher ranking.
When you do make changes, it’s important to make them one at a time, and then wait a week or so to see if there’s any impact.
What you want to avoid is changing everything at once; doing that won’t give you any idea what the initial problem was.
If you want to have a successful app with lots of visibility and downloads — and income-generating potential — you’ve got to pay close attention to your app’s ASO.
While Apple and Google do not share their exact methodology for establishing app rank, it has been established that there are certain things that will have a positive impact on how high up your app appears in the rankings.
By following the nine steps explained here, you stand a good chance of improving the ASO of your app and even standing out among the over one million apps on both of the major app stores.

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  App Store Optimization – A Crucial Piece of the Mobile App Marketing Puzzle
Posted by: Appmanta - 02-05-2018, 02:20 AM - Forum: Downloads - No Replies

With over 2 million mobile apps in the major app stores, getting your app discovered is one of the biggest issues facing mobile app publishers today. If you’re in the mobile app space, it’s important to understand the various methods for marketing your app. We’d like to share with you one very important technique that continues to be overlooked by most – app store optimization (or ASO for short). Appmanta!

So, what is ASO?
ASO is the process of optimizing mobile apps to rank higher in an app store’s search results. The higher your app ranks in an app store’s search results, the more visible it is to potential customers. That increased visibility tends to translate into more traffic to your app’s page in the app store.
The goal of ASO is to drive more traffic to your app’s page in the app store, so searchers can take a specific action: downloading your app.
Also, the ASO process requires a crucial understanding of your target customer base, including the keywords your potential customers are using to find apps similar to yours. When you learn more about which keywords are being used, you will have a better understanding of the language of your potential customers – a crucial piece of any marketing plan – and you can home in on your keyword choices.
Why is ASO important?
According to Forrester, 63% of apps are discovered through app store searches. This makes search, in the app store, the most used method for discovering and downloading new apps. Recently, at Google I/O, Ankit Jain reported that “For the average app, search actually makes up the vast majority of installs.” Simply put, this means that:
If you’re not using ASO to increase your app’s search ranking, you’re missing out on the largest discovery channel available to your app.
With hundreds of thousands of apps in each app store vying to rank above one another, the amazing reality is that the majority of publishers are not investing in app store optimization. So here’s our gift to you: ASO is your secret weapon. Spend time every week improving your ASO, and you will meaningfully impact your app’s ranking and overall success.
What are the mechanics of ASO?
Let’s start by breaking down the various components that can affect your ASO:
Main Factors:

  • Title – The keyword placed in the title should be the one with the heaviest search traffic. Spend time researching which keyword that is, because changing your title often to include different keywords can be detrimental. As your app begins to rank higher and gain more reviews, news of your app will begin to spread by word of mouth. Changing the title can make it difficult for word to spread about your app.
  • Keywords – To improve your search rankings, you need to know which keywords are relevant and used most often by your target audience. It is helpful to monitor competitors in order to realize how you compare week to week.
In addition to being the most important factors for ASO, the fact that the title and keywords can be modified easily means that you can regularly optimize them.
Secondary Factors:[/size]
  • Total # of Downloads – Your number of downloads are extremely important to ASO, but you don’t have complete control over them.
  • Ratings and Reviews – Also important and difficult to control. However, there are ways to incentivize happy users to rate and review.
Let’s Talk About Keywords in the Title: Worth It?
With a sampling of keywords, they looked at the top 25 ranking positions and calculated what percentage of apps had the keyword in the title vs. those that did not. This provided a total aggregate score for the apps with the keyword in the title and the apps without the keyword in the title.
Based on this test, apps with keywords in the title ranked on average 10.3% higher than those without a keyword in the title.
So, is a keyword worth placing in your title? Yes.
Do apps with higher ratings rank higher in search results?
This test was done by taking a random sampling of keywords and categorizing them by difficulty as related to result count. An “easy” keyword results in fewer than 25 apps trying to rank for that keyword. “Medium” keywords are those that are included in 25-100 apps, and “competitive” keywords are those in 100+ apps.
Based on this test, there is a clear trend showing that apps with higher ratings also rank higher for keyword difficulty.
Do apps with better ratings rank higher? Yes.
(But don’t beg for them; earn better ratings for your apps the right way.)
Do more downloads correlate to higher app store search rankings?
Only the developer and the app store know the number of times an app has been downloaded. Since we do not know the number of downloads, we took the number of ratings instead. The belief here is that, averaged out, the download-to-rating conversion rate is more or less similar across most apps. Therefore, it is fairly accurate to look at the number of ratings as a proxy for the number of downloads.
Again, the results of the test are clear. The trend, regardless of difficulty, showed that apps with more downloads also rank higher.
Do apps with more downloads rank higher? Yes.
It is important to notice the difference between “competitive” keywords and the other difficulties. If your keyword falls into the “competitive” category, you need a significantly larger number of downloads to rank higher.
Keep in mind that ASO takes time
ASO is a process that needs to be monitored and constantly tweaked over a period of time. Your optimal set of keywords rarely is the set that you first opt to put in the app store.
Today, the most common approach to ASO is no approach at all. Developers often pick keywords and write descriptions at the last second during an app’s submission process. In most cases, little or no research on keyword searches occurs before the app submission, leaving most apps hidden and the likelihood of discovery quite low.
App developers need to consistently track their own rankings and the rankings of their competitors over time. More apps are published every day, and the constant stream of new ratings, reviews, and downloads can affect your search rankings. Keep testing and experimenting with your keywords in order to consistently rank well and drive more traffic to your download page.
Tips for improving your ASO
To recap, let’s look at the ASO factors and the methods you can use to improve in those areas.
Main Factors[/size]
  • Title – Having a keyword in your title can improve your app’s search ranking for that keyword by an average of 10.3%. As a best practice, you want to place your most relevant keyword, regardless of the keyword difficulty, in the title.
  • Keywords – Constantly tracking your own keywords and the movement of your competitors takes time and effort. In order to have the time to focus on your app and not solely on ASO, use a service such as Appmanta to track your search rankings, analyze your keywords, choose better keywords, and get updates about your competitors.
Secondary Factors[/size]
    • Total # of Downloads – Now that our gut feelings have been proven with data, what can you do to get more downloads for your app? Improving your ASO is a great place to start. Beyond that, it is about marketing your brand and app to improve recognition, awareness, and appeal, from app store description to images, ratings/reviews, and social media presence. For a great place to start, check out these three inbound marketing strategies for mobile apps.
  • Ratings and Reviews – As we saw above, apps with higher ratings also ranked higher. This raises a tricky dilemma: you want more ratings and reviews but not if they are negative. So, you need a way to connect with your customers inside your app, giving them a place to vent and talk directly to the developer. On the flip side, you want to guide happy customers to leave positive reviews for you.
To reap the rewards of ASO, you need to invest time and effort. If you do, you’ll have a consistent channel driving traffic to your app. Being found is one of the most difficult challenges for mobile apps, but it is a problem you can actively solve.[/size]

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  Sign up to unlock keyword spy function for free!
Posted by: Appmanta - 02-02-2018, 03:02 AM - Forum: Downloads - No Replies

Sign up to unlock keyword spy function for free! Supervise keywords of your competitors!  #DigitalMarketing #ASO #Apps #AppleStore #Keyword #startup #MobileGames #gamedevelopers #anlytics #keywords #SEO #Marketing #business #mobile #Digital #technology #appstoreoptimization

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  10 tips for a great ASO marketer
Posted by: Appmanta - 02-01-2018, 02:20 AM - Forum: Keywords - No Replies

App Store Optimization, or ASO, is a way of ensuring your app meets app store ranking criteria and rises to the top of a search results page. But how does a marketer optimize for better discoverability in an app store?

1. Understand your customer and your competition
How well do you know your customers and your competition? A well-formed ASO strategy hinges on understanding how your customers use your app, along with a deep view of your competitive landscape. To start, ask yourself the following:

What language do my customers naturally use?
How would they describe my app?
What are their top reasons for downloading and using my app?
What is my competitive advantage?
What keywords do my competitors target?
How easily can I compete against these apps on the same keywords?
Should I target the obvious keywords or the less obvious (and less trafficked) keywords that better speak to my unique offering and points of differentiation?
Your ASO strategy begins with putting yourself in your customer’s shoes. Your goal is to improve discovery in app store searches and target those keywords that drive the most traffic. The best way to identify these optimal keywords is consumer research — finding out exactly what search queries brought your customers to your app and the natural language they use to describe it.
It’s equally important to survey your competition to identify which keywords are being targeted by apps similar to yours. You can then determine whether or not it makes sense to target these same keywords or a separate set of keywords unique to your individual value proposition. Similarly, you’ll have to decide if it makes more sense to rank in the top 10 for a few highly competitive keywords or to rank in the top spot for keywords with a lesser search volume. Kick off your research process with a tool like Appmanta.

2. Choose the right app name
Coming up with a unique name for your app isn’t just a matter of branding. For best results with ASO, include relevant keywords within your title, as this text heavily factors into app store search results.

Titles in the App Store can be up to 255 characters, allowing for plenty of keywords or keyword phrases. However, don’t take this as an opportunity to stuff every keyword you can think of into your title; after all, your app’s name is, first and foremost, your first impression to a potential mobile customer. Longer titles, however, will be truncated on a search results or top chart page. Titles are typically truncated after the 23rd character (including spaces) in the App Store and the 30th character in Google Play. App titles for installed apps in a device’s navigation menu or home screen are truncated after 11 and 14 characters, respectively.

To ensure that your app can be clearly identified, keep the actual name short and sweet. You can augment this short title with nonessential keywords after the name, typically preceded by a dash or vertical bar, to associate your app with select keywords.

It’s also important to use only URL-friendly characters in your title, particularly in the App Store. Special characters or symbols will detract from your ASO strategy and cause iTunes to refer to your app’s numeric ID, rather than its name, to scan for relevant keywords.

3. Maximize your keywords
While many of these strategies apply across the board when it comes to the different app stores, the App Store and the Google Play Store have two very different approaches when it comes to ASO keywords.

The App Store
The App Store has a 100-character keyword field. It exclusively uses title and whatever keywords or keyword phrases you include in these 100 characters to determine which search strings your app will show up for. With this in mind, it’s important to use all of the allotted characters and carefully research your keywords to maximize your organic traffic.

Google Play
On the other hand, the Google Play Store takes an approach more similar to modern SEO. Google does away with the specified tags and scans your app’s description to extract relevant keywords. In this scenario, you’re given 4,000 characters to describe it in natural, customer-facing language. Without trying to jam as many keywords into this text as possible at the expense of your messaging strategy, try to sprinkle relevant keywords where they logically make sense. A recent Appmanta showed that the optimal number of times to repeat a keyword in an app store product page is five, at which point you will maximize the likelihood of ranking prominently for that keyword. Additional mentions have little to no effect on ASO and may even turn off potential customers if your description appears intentionally repetitive.

With this in mind, everything consumer-facing in your app’s product page should be designed not for an algorithm but for the customer. If its description is a hodgepodge of contextually irrelevant keywords, that coveted rank will become meaningless, as your wordy description will struggle to entice customers to take the next step and download it. For best results, write for the customer first, and make small edits for keywords next — remember that the ranking algorithms take both keywords and conversion metrics into account.

4. Create a compelling description
With the exception of a few of the aforementioned strategically placed keywords, your app’s description should be targeted toward your customer base, rather than a search engine index. Your description should be viewed as a call-to-action for potential customers. Describe what it does in simple and concise language, list the unique benefits it offers, and compel the reader to download it. You’ve already convinced the app store that your app is relevant to a specific list of keywords, and now it’s time to convince your potential customers that it meets their needs.

We recommend focusing the bulk of your energy on the first three lines of your description to immediately grab your reader’s attention. Given the ever-growing number of apps in the marketplace, customers are sure to have a few — if not several — alternatives to consider when evaluating yours. Make their decision easy by immediately communicating what it does and why they should use it.

Your app’s description, as well as the rest of your product page, should be treated as a living document. As it changes with each new update, so should your description. Each time you submit an update, take the time to reflect the changes in your product page’s description and screenshots to call out new features and accurately portray it.

5. Stand out with a unique icon
As your potential customers browse a nearly endless list of apps, your visual icon is the first impression they’ll have of yours. It’s important to make it count!

When approaching your icon design, it’s important to note that the App Store and Google Play vary in their approach to, and rendering of, app icons. Both stores have preset standards for the ideal size, geometry, and color scheme of app icons, designed to match the rest of the OS.

For iOS icons, the most important thing to note is that icons should be sized to at least 1024×1024 pixels, the dimensions required by the App Store. From here, the Apple OS will resize your icon for any other applications, including app icons (180×180), navigation icons (66×66), and tab bar icons (75×75). Your image must therefore be designed with the meticulous detail of a 1024×1024 icon and the simplicity necessary to still look good scaled down to the smallest size.

When designing an Android icon, the only difference is that Google Play requires a 512×512 icon, rather than 1024×1024. While not required, Google recommends designing app icons in accordance with its material design guidelines, which details everything from icon anatomy to lighting and shading.

Regardless of which OS you’re designing for, you need an icon capable of breaking through the clutter. Icons should be clear enough that they immediately convey what your app does, even in its scaled-down form within the apps menu. As such, don’t overcomplicate your icon with unnecessary words or logos that demand extra time from your customers.

To get an idea of what works historically, simply browse the top-rated apps in your category or Google/Apple’s top picks. Across the board, you’ll see a trend toward bright colors, unique shapes, and simple imagery. Few icons use words, and some will incorporate a border or drop shadow to make them pop, regardless of their background. And once again, it’s important to do a little competitive research to ensure that your icon is different enough to avoid having your app confused with a competitor’s.

6. Include screenshots and videos
Like icons, screenshots in your description may not have a direct effect on search rankings, but they do drive downloads. Images convey more about what it actually is and bring your descriptive text to life, allowing potential customers to visualize using your app before they make the download.

While you can upload up to five screenshots for an iOS app and up to eight for an Android app, only your first 2–3 screenshots will show in the gallery on page load. Take special care in ensuring that these screenshots speak to your biggest customer benefits and are strong enough to convince the reader to browse your additional screenshots or download it.

Whatever your approach, your screenshots should show off your app’s most pivotal features, latest updates, and the pages on which your customers will spend most of their time. Skip the pretty splash pages and show the customer what they can expect during everyday use. For best results, A/B test different screenshot sets to determine which screenshots drive the most downloads.

7. Localize your app listing
When it comes to global marketing, a “one-size-fits-all” approach simply won’t cut it. Today, only 31% of app revenue is generated by North American consumers. And of those consumers outside the English-speaking world, 72% prefer to use their native language when shopping, even if they’re fluent in English. These two statistics speak to the massive opportunity available to app publishers. That is, those app publishers who are able to tap into this market by catering to the unique preferences of its customer segments.

In other words, if your audience goes beyond the English-speaking world, consider adapting your brand communication and language to the wants and needs of each audience segment.

At the most basic level, speak to your customers in the language they use at home. There are myriad solutions for low-cost translation or localization services that can translate your app’s title, keywords, description, and screenshots to the languages of your largest segments.

Both the iTunes App Store and the Google Play Store allow you to localize your listing to make both discoverability and readability easier for customers in different countries. By doing so, you can increase both adoption and conversion, as more customers find your app using keywords in their language and as more customer download it after seeing a welcoming product page in their language. Together, these two effects can add up to as much as a 767% increase in downloads.

For example, Clash of Clans publisher Supercell translated its app description and screenshots to capture the Chinese market:

8. Increase traffic with outside promotion
At the end of the day, it’s important to remember that on-page optimization is just one tool in your mobile marketing kit. And this is where your SEO knowledge really comes in. It is widely believed that both Google and Apple factor in your app’s total page visits and product page backlinks when determining your search and overall ranks.

Simply put, the more traffic you drive to your listing, the higher it will rank in search results. To drive traffic, build an online presence around your app with social media and content, soliciting press and reviews, and investing in online advertising.

For many publishers, app indexing has proven the most effective strategy for driving traffic to an app’s product page. A relatively new concept, app indexing is the process of making Android or iOS app content searchable and linkable from a web or mobile web search. Customers who see you indexed in a search result can click on your link and be deep-linked to either it’s product page (if they don’t have it installed) or to the page in your app from which that content is indexed (if they have it installed). Indexing, therefore, helps with both re-engagement and acquisition by promoting your content in new channels.

App indexing allows you to drive downloads and app store traffic directly from a search engine results page.


9. Update frequently
Mobile customers are looking for apps that are constantly improving, with regular updates based on customer feedback. Apps that are frequently updated are seen, by both the app store and the customer, to be of a higher value and more customer-centric. Consequently, app updates highly correspond to better reviews as each new and improved version of the app should naturally receive higher ratings than the version before.

Of course, releasing the update is only half the battle. The next step is to encourage existing customers to download the update. To help sell your next update, try these three strategies:

Entice customers within your app (such as a note prompted at login, a push notification, or an update link prominently displayed in the main navigation) notifying them of the new update and what improvements they have to look forward to.
Update the app description and the “What’s New” field in your app store product page to outline new/improved features with a compelling call-to-action.
Maintain a large volume of five-star reviews for your app, and especially its latest version. Our 2015 Consumer Survey revealed that one-third of existing customers check an app’s ratings before downloading an update. Maintain a positive rating for an easy win.
To come up with a general recommendation for update frequency, we scoured the 500 top-ranked apps and found that the average update frequency was between 30 and 40 days. Keep in mind, however, that each time you update an iOS app, your ratings reset — and with that, your rank temporarily plummets. As a result, frequently updated iOS apps experience slightly higher app store rank volatility, while frequently updated Android apps experience reduced volatility.

10. Encourage ratings and feedback
Last but certainly not least, a consistent flow of positive reviews serves as the highest possible validation of your app’s quality and one of the highest determinants of rank. In our analysis of the 500 top-ranked apps posted last year on the Moz blog, we found the highest correlation between ratings (both average rating and rating count) and ranks than any of the other factors we tested. Across the board, apps with a large volume of positive ratings dominate the top charts.

We also found that rating volume almost always trumps rating sentiment when it comes to determining rank. The app stores are looking to recognize apps that have the largest fan community — and the best proxy for determining that is the rating count.

The apps with the highest rating counts are those that keep their customers engaged and proactively solicit customer feedback to shape their product roadmap and future updates. It’s important to keep in mind, however, that app store ratings provide just a myopic view of customer satisfaction. Typically, only your vocal minority — those who either love or hate your app — will take the time to write a review. In reality, most of your customers lie somewhere between these two extremes and require that extra engagement or prompt to give their feedback. With intelligent rating prompts, you can boost your rating — and ultimately, your rank — by prompting only those customers most likely to give you a 5-star review.

Wrapping it up
Backed by an understanding of the data and science behind app store ranking algorithms and these top tips for App Store Optimization, you’re well on your way to a bullet-proof ASO strategy. With careful measurement and a little trial and error, you’ll soon catapult past your competitors in the app store top charts.

Of course, App Store Optimization is an ongoing process, thanks both to the continually evolving ranking algorithms and to the competitive nature of the app stores. A successful ASO strategy requires a keen eye, a penchant for analytics, and regular check-ins. Manage this, and your investment will pay off many times over.

See you on the top charts!

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Exclamation Secret of acquiring huge amount of organic downloads when u apply Blackhat ASO
Posted by: shadeslayer - 01-31-2018, 02:55 AM - Forum: Downloads - No Replies

Most of BlackHat ASO companies only concern about your App's ranking in search result of keywords and top charts, they ignore all prospects' real demand is to acquire huge amount of organic users when ranking highly, they simply left you a reply like "your App is not a high-quality app, thats why u get few organic downloads when you top the charts".

Remembering, App's quality or traction of its content does not influence number of downloads when ranking highly, only "THAT" matters, you have to find a responsible company who is able to achieve both ranking and "THAT" during your campaign. 

We are managing the world's cheapest, safest and most efficient BlackHat ASO channels for iOS Apps in the worldwide, we boost ranking of your Apps to top Free Charts/Trending Search or keywords of high relevance & search volume. 

If you wanna know what is "THAT", or the secret of getting the largest amount of organic users when u apply Blackhat ASO, email me at sean@appstoreaso.com for deep talk.

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  cheapest, safest and most efficient BlackHat ASO
Posted by: shadeslayer - 01-30-2018, 06:39 AM - Forum: Keywords - No Replies

We are managing the world's cheapest, safest and most  efficient BlackHat ASO channels for iOS Apps in the worldwide. 

Most of BlackHat ASO companies only concern about your App's ranking in search result of keywords and top charts, they ignore all prospects' real demand is to acquire huge amount of organic users when ranking highly, they simply left you a reply like "your App is not a high-quality app, thats why u get few organic downloads when you top the charts".

Remembering, App's quality or traction of its content does not influence number of downloads when ranking highly, only "THAT" matters, you have to find a responsible company who is able to achieve both ranking and "THAT" during your campaign. 

If you wanna know what is "THAT", or the secret of getting the largest amount of organic users when u apply Blackhat ASO, email me at sean@appstoreaso.com for deep talk.

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  Subtitle and Promotional Text in ASO optimization
Posted by: Appmanta - 01-30-2018, 03:27 AM - Forum: Downloads - No Replies

1. What is the subtitle and promotional text?
Below the title and the length is limited to 30 characters or less. A simple overview of your app. In the iTC background it is shown under the name.
Promotional Text:
In iTC background, it is a  new section above the App description with only 170 words or less. The promotional text can include up-to-date information about the product, upcoming new features and content, time-limited promotions, or other product updates.
2. What is the difference between the placement?
The new subtitle is displayed under the App name  and will appear in the original “Developer Name” location after a few seconds. At the same time, it will appear directly under the App title when searching in iOS 11.
Promotional Text:
3. Help for ASO optimization ?
After our tests, subtitles can add keyword overlays and have a high keyword weight bonus, which is a highly weighted metadata location. If the developers have some important keywords, you can consider filling in the subtitle.
Propaganda text:
Key words in the promotional text can not be overwritten yet.
However, both are helpful to the conversion rate of the app.
4,What is the difference in operation?
Apple recommends that developers do not include competing product names, inappropriate content, and the copy must be completely fluent when filling in subtitles … Subheadings are as strict as title audits.
Promotional text:
The previous description is subject to change at any time and will take effect within a few hours. And now the description can only be modified in the updated version of the App, but Apple at the top of the description to give a position that can be modified at any time. Promotional texts can be changed at any time without waiting for newer versions. Therefore, if your product description needs frequent changes, you can fill it in the promotional copy.

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  Guys, how can I change my profile picture in this Forum?
Posted by: shadeslayer - 01-30-2018, 02:07 AM - Forum: Introductions - No Replies

Guys, how can I change my profile picture in this Forum?

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